Posts Tagged ‘salisbury’

I hope that you’ve been enjoying all of the great interviews we’ve been able to bring you here on PBP Stories so far, because we’ve got another one for you today in the voice of the Dallas Cowboys Brad Sham. Growing up I was (and still am) a HUGE Dallas fan, so being able to get to interview the voice of America’s Team and a man I have the utmost respect for in Mr. Sham is a true honor for me. Mr. Sham will be one of the guest speakers at the STAA Sportscasting Seminar that is taking place in Salisbury, North Carolina on Monday, June 10th.

Brad Sham

How long have you been in broadcasting?

The first broadcasting work I ever did was as a sophomore in high school on my school radio station, doing a football scoreboard show. So I guess I started in 1963. The first professional work I did for money would have been for a commercial radio station while I was in college, probably 1969.

When did you know that it was what you wanted to do?

Before I ever did it. I was in high school. I realized the announcers went to all the games. I knew I wanted to do that.
How much time do you spend preparing for a broadcast?

Depends on what it is. For a Cowboys game, there’s some every day. Interviews and stats review of all games on Monday, watching tape of the next opponent starts Tuesday, internet research every day. There’s a few hours of work every day. Some days more than others.

What sports do you currently broadcast?

Varies year to year, but the last couple it’s been pro football, college football and college basketball. 

Who are/were the people you look/looked up to in broadcasting?

I was a Chicago kid, so my first hero was Jack Brickhouse, who did the Cubs and White Sox TV and the Bears radio, among other things. And I always admired the smoothness and versatility of Jack Buck, and becoming friends with him before he died was a huge thrill. Frank Glieber and Verne Lundquist were role models and teachers while I worked with them starting in the mid 70s. And certainly Pat Summerall, whom I was lucky enough to call friend. And I look up to Vin Scully with no hope of ever being anything like him.

Is there anyone you emulate, and if so in what way?


There’s no one I emulate, because I think we have to be ourselves. But I listen to everyone to try to get tips. The Rangers’ voice, Eric Nadel, is a good friend. If every radio play by play person in every sport could pay attention to detail and relate it as effortlessly and seamlessly as Eric makes it sound, the industry would be a lot better.

In 1977 you started with the Cowboys and spent 7 seasons alongside the legendary Verne Lundquist, how did that come about and what was that like for a young broadcaster?

I started with Cowboys’ broadcasts in the middle of the 1976 season. Wikipedia has it wrong. I worked with Verne 8 years. I was hired to work at KRLD in Dallas, and working on the Cowboys broadcasts with Verne and occasionally Frank Glieber and Bob Lilly was one of several duties I had. It was an enormous break and I tried to learn from Verne every time I sat next to him. We’re still great friends today.

Which sport that you’ve called would you say is your favorite?

I got into the business to become a baseball broadcaster. The first sport I did play by play was basketball. And at this point I’ve done more football than anything, and I’m more identified with it. But I don’t know if any of them is a favorite.

What do you enjoy most about broadcasting games for a living?

There’s no one thing. I’m just passionate about the whole process. I love the preparation and the challenge of the live broadcast. There’s nothing about the job I don’t love.

I read a piece on ESPN Dallas after the passing of Pat Summerall where you said  “
Professionally, he should have been the model for every television play-by-play person”, how big of an influence was he on your career?

When I do anything on television, I still see his face and hear his voice. What Pat did on tv doesn’t translate to what anyone does on radio, but on tv, a lot. And the way he carried himself and the person he was is something I try to emulate every day.

I’m sure that there have been many in your illustrious career, but are there any memorable stories from the booth you can share with us that stick out to you?

There have been a lot. One of the first that comes to mind is being part of the only game John Madden ever did on radio. Cowboys-Raiders preseason the year Aikman retired. Babe was doing tv and Rich Dalrymple, the Cowboys’ p-r man, got John to do it. John will tell you today it was one of the most fun days he’s had in broadcasting.

What do you make of catchphrases and gimmicks used by younger broadcasters to get noticed nowadays?

Hate ’em. I’m a big believer in letting the game come to you. They don’t work for me.

What advice would you give to someone trying to make a living in this business?

You need to love it. You need to work harder than everyone and don’t be primarily concerned with the money. And know that YOU control your attitude. No one else does. Don’t obsess over what you can’t control and worry about what you can. Be honest.

Be sure to follow Mr. Sham on twitter @Boys_Vox and get registered for the STAA One Day Ticket to Sportscasting Success if you have yet to do so.
Until next time, have a great day and an even better tomorrow.

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Dave APUS Aug 2012
Today I am honored again to bring you a great interview. I had a chance to speak to NSAA Executive Director and Wake Forest football analyst Dave Goren. Dave and the National Sportscasters and Sportswriters Association  and STAA are co-hosting a huge Awards Weekend that will take place from June 8-10th in Salisbury, North Carolina and will feature ESPN personality Dick Vitale as well as New York Times bestselling author Mitch Albolm. For more information on the weekend please check out their link at http://events.r20.constantcontact.com/register/event?oeidk=a07e71ltn6h848ebde1&llr=bcbdrvdab
You can follow Dave on twitter @NSSA_DaveGoren
How long have you been in broadcasting?  Started in college in 1977… so 36 years (YIKES!).


When did you know that it was what you wanted to do? 
From the time I was in high school.


How much time do you spend preparing for a broadcast? 
Now, my only broadcasting is as analyst for Wake Forest football during the fall, and a weekly radio sports commentary.  For football, I start by attending spring and then pre-season practices, and probably do between an hour and two preparing for the game each week.  For the commentaries, it’s a matter of coming up with an idea, and then getting the writing to flow.  It is also usually an hour to two-hour process.
 
In my tv days, preparation for anchoring usually began with reading the morning newspaper cover-to-cover (not just sports).  I would typically be in sometime between 2 and 3pm for the 6pm sportscast.  I would try to get the 11pm sportscast laid out before I left for dinner or for covering a game.  Depending on whether there was a game to cover, I would be back by 8:45 to start preps for the 11.


What sports do you currently broadcast? 
Radio analyst for Wake Forest University football on the Wake Forest/IMG Sports Network.  Occasionally freelance ofr others, including ACC Digital Network.


Who are/were the people you look/looked up to in broadcasting? 
I grew up about 40 miles outside of Boston, so I listened to all of the Boston guys – Ken Coleman, Ned Martin doing the Red Sox; Johnny Most with the Celtics; Don Earle and then Bob Wilson with the Bruins; Gil Santos with the Patriots.  Then, there were the local tv guys, such as Don Gillis.  All of them were institutions in New England and helped us as fans form that lifelong connection to the teams they covered.
 
Nationally, I was a big fan of Curt Gowdy – such a distinctive voice.  Same with Charlie Jones and Jim Simpson on the AFL games on NBC.  Dick Enberg and Marv Albert doing college basketball in the late 60s and early 70s.  Ray Scott, the incomparable Vin Scully.  Then, there were some of the more underrated guys, such as Frank Glieber on CBS.  Lindsey Nelson, Chris Schenkel, Jim McKay, Jack Whitaker.  All great with their use of language.
 
Later on, Al Michaels became, in my opinion, the gold standard for play-by-play.


Is there anyone you emulate, and if so in what way? 
I’m sure I’ve taken a little bit from each of the people I mentioned, but I have always just tried to be me. 

What advice do you have for young broadcasters trying to make it in the industry?    
As I stated above, be yourself.  Prepare diligently, write often (the more you do it, the better you’ll become), practice frequently (even if you’re using a hairbrush as a microphone).  Stay away from shtick — gimmicks can work for a time, but eventually people get tired of them.  Develop relationships with people in the industry, whether they can be directly beneficial to you or not.  Always be willing to help others – even if it is not beneficial to you.


What is your favorite on air story you can share with us? 
There are a handful of stories that I seem to focus on:
·       I covered Wake Forest football as a tv reporter for 18 seasons, most of them losing season, until they broke through and won the ACC Championship in 2006.  I remember walking out of Alltel Stadium in Jacksonville, after they had beaten Georgia Tech, saying to myself, “Wake Forest just won the ACC Championship.”  In a business where we overuse the word unbelievable, for me, it truly was.
·       A high school football player had been paralyzed from the chest down after a car accident.  The story we did with him, on his willful determination to walk again was very powerful, both in words and pictures.  A good photographer can help make a story great.  If you have a good relationship with your photographer, you can almost know what the other is thinking, and what that person wants.  Great teamwork, makes great tv.
·       Did a story on a young hockey player who had a neuroblastoma, an often fatal cancer.  We did a follow-up with him a year or so later, on Thanksgiving night, after he had been cured.  And the emotion, especially from his dad, was gripping.
·       In my last year in tv, it was opening night for high school football.  We were live at 5 and 6pm from tailgating in the parking lot.  As I was walking into the game, a mother and father of a player stopped me and introduced themselves as the presidents of that school’s booster club.  We had a nice informal chat and then I went into the game.  At halftime, I took the first half video and went back to start editing the highlights.  During the second half, my photographer called and said the game was delayed by a serious injury.  It was the son of the people I had met walking into the game.  He died two days later.  We showed only still frames of the player from the game (the actual hit that caused his death could not be seen on video) in our stories over the weekend. 
 
On Tuesday of the following week, I received a call from a friend of mine who was also a friend of the family’s.  They had seen the still photos and wanted to know if they could possibly get one to display at their son’s funeral.  I called our art director and asked if he could make it happen.  He had seven photos of the boy ready for me when I got to the station.  My friend picked them up and delivered them to the family.  During the 5pm news that day, my phone rang.  It was father, sobbing, saying, “Thank you so much for doing this.”  I could barely respond.  Can you imagine the father of a 15-year-old boy who has just died, picking up the phone to say “thank you?”  As sad as that story was, that simple gesture probably meant more to me than anything I covered in 24 years in local tv sports.

If there is anything else you’d like to include or add please feel free to do so as I’m sure the readers would love read it. 
Being in sports media can be a wonderful way to earn a living, travelling all over to cover some of the biggest sporting events on earth.  Just be mindful of the tradeoffs you will make.  Because most events happen at nights and on weekends, that is when you will be working.  Have a best friend who’s getting married during a local tv “sweeps” month?  Sorry, you can’t be in the wedding.  You want to go hang out with your friends on a Friday or Saturday night?  Sorry, not til 11:45 or later.  Married and your wife wants to go out to dinner with another couple?  Good luck with that.  Married, with kids?  Good luck spending much time with them at night.
 
I’ve been fortunate the last four-plus years, no longer having to cover daily sports, to be able to spend quality time with my family, while my two boys are still young enough to be living at home.  I wouldn’t trade my career for anything, but it sure has been gratifying to watch them grow from kids to young men.